8 | INNOVISION MAGAZ INE PREPARING FOR THE JOB FAIR On September 28th, 2021, Kutztown University’s College of Business Advisory Coucil, in tandem with the Career Development Center, hosted a panel called “Preparing for the Job Fair." The event was hosted by Chad Ganley of the Career Development Center, and there were three panelists from the advisory council: Jenith Jacob, Lee Freeman, and Eileen Kowalski. The purpose was to help Kutztown’s College of Business students make the best impression on future employers. Here are some of the panelists best tips and tricks to succeed at a job fair. Researching potential employers before a job fair is of the upmost importance. First, it allows you to understand what positions and companies you’re interested in. This can make your experience more targeted when you’re at a job fair. Second, this allows you to have talking points when you approach an employer that you want to talk with. Jacob talked about the importance of engaging with the representatives by asking questions specific to their company. This allows the representative to converse with the students about their experiences and gives you a learning opportunity. Lee Freeman also emphasized this and talked about his personal experiences as a representative at job fairs and how the students who were positive and energetic were the ones he remembered, and subsequently hired. Even though impressing the corporate representative is important, Eileen Kowalski added that it’s important to be honest. "If you don’t know the answer to a question you've been asked, don’t pretend to. Let it be another talking point between you and the representative." Every student should have an elevator pitch ready to throw at a potential employer. An elevator pitch is all LEE FREEMAN EILEEN KOWALSKI JENITH JACOB
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