Innovision Spring 2024

CRAIG REYNOLDS KU FOOTBALL When Craig chose KU, business administration was the natural choice as his major. “I’m a good communicator, a people person, and business administration catered to my skill sets.” Craig’s KU football career was a pivotal platform propelling him into the NFL. During his time as a running back, Craig was KU’s MVP in 2018, a two-time team captain, and had 34 career rushing touchdowns. Even after graduation, he knew football would not be his career forever. “Football was always my Plan A, but you never know what will happen in the world of football. Teams are always looking for someone younger, faster, and more competitive, so I always have a Plan B.” NFL CAREER Craig started his NFL career in 2019 with the Washington Commanders and joined the Detroit Lions in 2021. Craig’s career has led him to build a network beyond the NFL into broadcasting. Each offseason, he tries to do two new things to expand his career, network, or skills. “I try to be a fly on the wall and soak up as much information as possible.” Using his connections, he has pursued opportunities in the business field as well. During the offseason, Craig enjoys hanging out with his friends, helping others, and talking to young adults and children. “I work out and talk with kids who have the same dreams I had when I was their age. I tell them about what it is like working in the NFL and how they can come out of adversity.” When he thinks about life after football, Craig wants to work in business marketing. He is interested in how different countries conduct their marketing, and he aspires to bridge gaps between cultures. ADVICE “My motto has been to control the controllables: your attitude, effort, and being on time. Although you can’t control the cards you are dealt, you can be positive and that will take you a long way in life.” KU TAUGHT ME TOUGHNESS AND GRIT “ ” 14 | INNOVISION MAGAZINE

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