MICHARIO MADDEN Entering his junior year, Michario Madden has built an impressive resume. As an intern for Bell and Evans, working as a Presidential Ambassador, and a student in the Honors Program, he has gained valuable experience academically and professionally that will set him up for success beyond his time at KU. “This university has given me the opportunity to grow my own brand and make connections.” INTERNSHIP In Summer 2024, Michario was a retail marketing intern at Bell and Evans, a chicken retailer. His responsibilities were wide-ranging, from e-commerce auditing, ad design, campaign management, and organizing shipping logistics. “Even if I was inexperienced with a task, I wouldn’t be shy to learn.” A key highlight of his internship involved auditing an e-commerce website for major customers, reflecting the responsibility and trust invested in his role. Another highlight from his internship was helping with the “Great on the Grill” campaign. Michario was trusted to pack boxes and bring them to the shipping department, something no other intern did. Michario practiced his networking skills through his internship. “Every chance I get, I meet new people, and by the end of my internship, I felt like I knew nearly everyone working there.” PRESIDENTIAL AMBASSADORS Michario also serves as a presidential ambassador, in addition to working for the KU Foundation. In this role, he connects with alumni, gathering their fond memories of KU to encourage donations. He often works events at the president’s house, interacting with alumni and faculty, which has helped him strengthen his communication and networking skills. “It’s a great organization to be a part of because of the networking opportunities.” The power of his connections includes being featured over Summer 2024 on a KU billboard campaign. The university’s photographer, Chris Sponagle, reached out to him about being featured in the campaign, and they shot the photos in de Francesco, the College of Business’s academic building. MARKETING Michario found a passion for marketing after taking a career placement test. After receiving results for careers in communications, journalism, and marketing, he decided marketing was the best fit for him. He added a communication studies minor to complement his degree. “I want to add more information and absorb as much as I can.” Michario credits two professors with shaping his academic journey—Dr. Yonjae Kim, who taught one of his first marketing class, and Dr. Christine Rhoads. “She has a great teaching style and is willing to help you succeed.” He also enjoyed Interpersonal Communication, taught by Dr. Diana Ebersole. “That class left a mark on me.” LOOKING FORWARD Although he doesn’t know what the future holds, Michario would like to work with people and interact in friendly environments. He is interested in entrepreneurship and owning his own business in the future. In addition, he knows that whatever opportunity he lands, he will provide for his family and give back to them. “I am grateful to everyone who has helped me to be where I am today.” 20 | INNOVISION MAGAZINE
RkJQdWJsaXNoZXIy NzcxOTE=