Strategic Enrollment Management Plan

ENVIRONMENTAL SCAN Submitted by Natalie Cartwright INSTITUTIONAL OVERVIEW Our award-winning campus provides the perfect backdrop for success. Complete with modern labs, studios, living-learning communities, dining options and athletic/recreational facilities, KU provides students with an outstanding experience. Kutztown University sits on 289 acres and is a clean, green landscape strewn with the contrasting beauty of both vibrant blossoming nature and impressive bold architecture and facilities. Our campus has received the GreenStar award for being one of the most beautifully-maintained college campuses in the nation. KU’s Arboretum is a collection of various trees and shrubs planted across campus for the campus community and surrounding communities to enjoy. Kutztown’s diverse facilities offer significant opportunities for learning, collaborating and exploring. The Academic Forum, for example, houses classrooms and lecture halls as well as a bustling food court and student lounge. Beginning in 2016, our newly renovated eateries include all-youcare-to-eat and 24/7 dining as well as recreational activities, computers and interactive cooking stations. Other facilities, like the visually stunning Boehm Science Center, Sharadin Art Building and Schaeffer Auditorium, offer innovative lab spaces, student art galleries, new music practice, performance facilities, great study spots and more. MISSION STATEMENT Kutztown University’s mission is to provide a high-quality education at the undergraduate and graduate levels in order to prepare students to meet lifelong intellectual, ethical, social, and career challenges. STRATEGIC GOALS Goal 1: Academic Excellence Kutztown University will promote, enhance and sustain academic excellence, through creativity, scholarship, and innovative teaching and learning environments as we prepare students for a successful future and lifelong learning. Goal 2: Student Success Kutztown University will foster a culture that supports student success and well-being. Goal 3: Community and Civic Engagement Kutztown University will partner with the community to serve the needs of the people of the commonwealth, the region, and the global community. Goal 4: Caring Campus Community Kutztown University will value and respect all campus constituents, celebrate diversity, and embrace shared governance. Goal 5: Sustainability of Resources and Stewardship of Place Kutztown University will maintain and enhance human, physical, and financial resources necessary to fulfill its mission. APPENDIX B

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